Last Updated: May 30, 2026
Welcome to Sway ("the App", "we", "us", or "our"). Sway is a high-quality community platform designed for fashion enthusiasts to share and discover outfit inspirations and personal styles.
By accessing or using Sway, you agree to comply with this Privacy Policy and all applicable laws and regulations. If you do not agree with these terms, please do not use the App.
To ensure stable performance and compatibility with your device, we may automatically collect basic technical information, including:
Device model;
Operating system version;
System language;
App version information;
This information is used solely for app functionality, security maintenance, and performance optimization.
Sign in with Apple: If you choose to sign in with Apple, we only receive the necessary account identifier information provided by Apple to create and manage your account.
User-Generated Content: Including outfit photos, style captions, comments, and other content you voluntarily upload.
To maintain a safe, healthy, and high-quality fashion community, publicly uploaded content may be processed and reviewed on our servers.
We may use automated detection services, including AI technologies, to perform:
Basic safety screening;
Detection of inappropriate content;
Content quality evaluation;
Tag generation and recommendation optimization.
Content identified as high-risk, reported by users, or otherwise requiring additional review may be manually reviewed to determine whether it violates community guidelines or applicable laws.
Sway provides reporting features that allow users to report inappropriate, infringing, or violating content. Based on review results, we may take actions against related content or accounts.
The information we collect is used only for the following purposes:
Providing, maintaining, and improving App functionality;
Ensuring compatibility and service stability;
Displaying, recommending, and distributing community content;
Performing content moderation, safety checks, and abuse prevention;
Responding to user feedback, reports, and customer support requests;
Preventing fraud, abuse, and threats to platform security.
Secure Storage: Uploaded content and related data are stored in protected server environments with reasonable safeguards against unauthorized access.
Data Retention: We retain data only for as long as reasonably necessary to fulfill the purposes described in this Policy.
Account Deletion: Registered users may delete their account through: Profile → Settings → Delete Account. After deletion, account-related identifiers will be removed or anonymized.
We implement industry-standard security measures, including but not limited to:
HTTPS encrypted transmission;
Access control mechanisms;
Server-side security protections;
Data isolation and monitoring systems.
However, no method of internet transmission or electronic storage is completely secure.
To provide core app functionality, Sway uses the following third-party services and infrastructure providers:
• Apple Sign In
Used for user authentication and account login. Apple may process authentication-related data in accordance with Apple's own privacy policies.
• Alibaba Cloud
Used for backend infrastructure, cloud hosting, networking, database, and data storage services.
• NetEase Yunxin (NIM SDK)
Facilitates seamless peer-to-peer connection by rendering built-in messaging, live chat rooms, and secure real-time interactive tools..
• Adjust Analytics and Attribution
The app uses Adjust for app analytics and installation attribution. Adjust may collect limited device and usage information to help us analyze marketing campaigns.
Sway is not intended for children under the age of 18, and we do not knowingly collect personal information from children. If such information is discovered, it will be deleted promptly.
You have the right to:
Stop uploading content at any time;
Revoke photo library permissions through your device settings;
Request deletion of your account and related data;
Contact us regarding privacy concerns or content reports.
We may update this Privacy Policy from time to time. Updated versions will be published within the App or on related pages. Continued use of Sway after updates constitutes acceptance of the revised Privacy Policy.
If you have any questions regarding this Privacy Policy, data handling practices, or reporting matters, please contact us at:
Email: sway4427@gmail.com